7 Proven Automotive BDC Sales Tips from My Top Reps You Can Use Today
While these sound simple (because they are), they matter more than most people realize.

1. Sell the visit, not the car.
You don’t close deals over the phone. Salespeople are most effective face to face. Stop selling the car on the call. Win the visit.

2. Slow down.
Rushing kills trust. Let them talk. Listen. Make it a conversation, not a script.

3. Don’t force it.
If they’re not interested, move on. Find out why. If it’s timing, set a follow-up and circle back later. Forced appointments turn into no-shows.

4. Be fast. Be human.
Speed matters. So does how you sound. Be real. Listen to understand, not to reply.

5. Make seconds count.
You’ve got 5 to 20 seconds to build rapport on the phone. That’s it. They decide fast.

6. BDC is sales.
Treat it like admin, get admin results. Treat it like sales, get sales results.

7. Build value in the visit.
They already know the specs online. Give them a reason to show up in person. That’s how you win.